The Future of My Book—Where Do We Go From Here?
Hey Guys! Welcome back to the final and 5th part in the 5 part series on working with a designer. We are going to talk about what we do once we have a book in hand…how to make changes in the next print runs, how to sell and market your book, and how to get started working with me on the design and layout of your book. So, let’s get started…
How do I make changes to the book’s content in the future?
As you will hear in some of my earlier podcasts, all of this should be a part of initial planning and not an after-thought. All of this! Marketing included! So, let me remind you of the questions you should be asking well before we get to this stage:
Where Do You Plan to Sell Your Book?
Are you speaking?
Are you using the book for teaching and seminars?
I’ve produced quite an assortment of podcasts that discuss the marketing process for your book, but rather than repeat myself I want you to go to my website and download the two downloads on the homepage. The first is the “Top 10 Strategies You Need to Know to Write Your Book Right” and the second is “Powering Through Obstacles to Build Your Manuscript”. Next, I want you to go to Amazon and buy my Let’s Get Your Book Published eBook and open up to the 11th chapter on Marketing. It’s the largest section in my book and it will guide you on many marketing topics. But, it all begins with a “why” and builds into a brand positioning platform well before you write the book.
What’s Next & How to Get Started:
If you’ve already been through my book publishing training program or your ready to design your book or you’ve been through another coaching program, here’s what we need to get you started.
You’ll need to provide us with:
Once we get going on the cover design and move into the interior design…
Next up —eBook!
Once your book is complete we recommend that you also launch with an ebook. We aren’t a job shop and we do request we are paid for our time as professionals. We do charge an additional fee for the eBook conversion.
When your book goes off to the printer for it’s final print it’s a great time to do the book conversion. Once you receive the shipment of books you will be ready to launch the eBook with the printed book. It’s really how all professionals launch a book.
The Book is Only as Good as its Marketing Campaign
Therefore, we also offer a marketing package that includes all the pieces you need to successfully present your book to the public: our packaging includes a social media banners, a speaker one sheet (this is required when bidding for speaking gigs), a book launch flyer, a mailing sticker for your priority mail envelope when you ship your sold books, and business cards.
Angel Dog Productions
Our goal over here at Let’s Get Your Book Published is to combine our teaching and coaching with the creative services of our sister company Angel Dog Productions. We basically can do everything for you except the editing…and we have a great referral list for professional editors and a defined interview process to help you find the right one for your book project.
Again, check out the store on our website for our disclosed pricing and to sign up for the online book publishing coaching program. Visit our YouTube channel, listen to our other podcast episodes, read our blog, and get a copy of the book. We have been serving authors for over a decade now and we love what we do. We plan to keep doing it!
Remember that a well-written book with rich and useable content serves for a lifetime, while a best-seller is just a one time deal. Don’t be fooled with the best-seller status or the publishing systems that promote this.
Our world is changing and so is how we conduct business. A book is the greatest marketing secret to showcasing your expertise and building credibility in the marketplace and how the content gets defined can parallel your message for life.
To Rehash - Things to Remember…
A Designer will do so much more than just a book cover - this is one of the largest misconceptions new authors have before they begin working with a designer
A Professional Book Cover and Layout Designer Will Do All of the Following:
The Cover is the First Impression
OK guys…thank you for listening to our 5-part series on working with a designer. I hoped it you learned something new or useful. I know some of this was quite detailed, but I do think you will now have a better understanding that there is far more that goes into book cover, layout, and design.
Stay tuned for my next podcast with Dan Edds…an interview on writing and publishing his book and what he’s doing with it in the future.
As always, wishing you peace, love, and light!
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