Today’s Topic: Book Funnels & Tech Layoff’s. Using a Book to Secure Your Position

There were at least 154,000 layoffs from more than 1,000 tech companies last year, according to Layoffs.fyi, a website that has been tracking tech layoffs since March 2020.

Google alone just let go 12,000 employees. Amazon let go of 18,000, Microsoft 10,000, 11,000 at Meta, 8,000 at Salesforce, and many more have followed suit, like Twitter (3,700), Uber, Cisco (4,100), Caravan (4,000), Peloton, booking.com, Airbnb, Instacart, Wayfair, Capital One, and so many more. What’s going on?

Many believe this has something to do with massive hiring at the height of covid and all the lockdowns. Amazon gained 800,000 employees between 2020-21, while google gained 52,000, Meta gained 27,000, Microsoft gained 58,000. Tech people are saying that Apple only slowly hired 17,000 and has yet to let any go. Many are saying that there is a re-normalizing occurring now. Basically,...

Today’s Topic: A Book As A Business Card - How to Use a Book to Start A Business

Have you ever taken the time to search the web for hot topics? If you’re in the business of creating content that people want to see, hear, listen, to or read then you start to pay a bit more attention to how to satisfy an audience. I love entrepreneurism and I love the power a book gives to people just starting out on any topic. The writing of a book crosses off so many hot topics in the top business keyword searches all in one giant swoop. The top keywords in business right now are very much about entrepreneurialism. Here are the top eight and let me tell you how a book gives you a gift that keeps on giving!

1. How to start a business
2. How to write a business plan
3. How to start your own business
4. How to start a small business
5. How to start an online business
6. How to make business cards
7. What is a business model
8. How do you promote your business

I can tell you that without any doubt a...

First let me say Happy New Year! If a book is on the agenda for 2023 - we can help!

We talked about the back end business of your book in the last episode, but now I want to talk about a great tool that will not just build your website to sell your books from, but it will grow with you as you build out your platform.

When you are new to writing a book there is so much information out there for you to digest as a new author. Bridging all the functional elements together can be overwhelming. Every approach is unique. When you first think about writing a book and you begin a few random online searches you will likely first get hit with all the support for making a best-seller. As you start to weed through the information available you will probably learn that many systems make promises for high returns on sales, while others talk about speed and getting your book done quickly. But, in general you will find very few systems that are designed to support you by actually designing...

Hey guys! I thought perhaps I could squeeze in another podcast episode before Christmas. I don’t know about you, but I have family already in town and it always makes it a bit more challenging to stay focused on business and close out the year. Balancing the holidays as a self-employed entrepreneur can often mean you aren’t exactly beating to the same drum as others with free time to burn. When people see that you are home that often means that you are available. If you’re self-employed I know you understand this dilemma.

Sitting down to write and record a podcast isn’t always easy, but most of my clients are busy with holiday preparations so I had some quiet time to get caught up and ahead.  We have a giant storm blowing through here in the midwest and while everyone else is preparing meals, last minute shopping, and cleaning for guests, I’ve been trying to put plans in place for what I’d like to see in my business in 2023. How...

Today’s Topic: 5 Smart Steps for Getting Your Business Book Manuscript Done—Building Out a Turn-Key Platform

I believe one of the greatest tools for you to professionally highlight yourself is to write a book on a topic you have mastery in. If you’ve been hanging around the speaking or coaching environment for awhile you will learn quickly that many people in this world have a book. Actually, many of them have more than one book. I find however, that many outside of this industry haven’t learned to capitalize on this to get ahead in their field. Even if you aren’t self employed, writing a book can help get you noticed. But, it tends to be the self-employed entrepreneur that uses a book to either pivot into something new, to provide teaching material for their team, or to simply draw additional awareness to themself as a go-getter.

Although, my system can work with a writer of any genre, it is the entrepreneurial spirit that I find myself...

Intro:
Hey Guys! Nicole Gabriel here! I’m the host of the Let’s Get Your Book Published podcast. I’m also the author multiple books, a Book Designer, a Publishing Coach, and an intuitive Business Coach.

I’ve been in the book business for awhile now and I’ve helped many clients get their book published over the years. On this podcast I share personal stories, client stories, and the truths about the publishing industry….

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Today’s Topic: Using A Book to Define Your Purpose - Why “Wait and See” Doesn’t Work

What do I hear all day long every day? “I don’t know my purpose!” Or “I’ve always thought I should write a book.” And my first response about the book is - “Do it!!!” My first response about the life purpose is that you just haven’t found your passion.

I want to use this podcast to break down the break downs on what is being missed and why...

Intro:

Hey Guys! Nicole Gabriel here! I’m the host of the Let’s Get Your Book Published podcast. I’m also the author multiple books, a Book Designer, and a Publishing Coach as well as an intuitive Business Coach.

I’ve been in the book business for awhile now and I’ve helped many clients get their book published over the years. On this podcast I share personal stories, client stories, and the truths about the publishing industry….

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Today’s Topic: How Do I Sell My Self-Published Book?

This is the question every single author has and let me start by telling you that every approach is as different as every result.

We’re gonna jump right in today…If you tuned in to my last podcast, I talked about a client that printed 300 copies of her children’s book and still has many of them sitting in boxes unsold. Well…she is now producing a novel and decided to go to a different Designer, not me, to...

Intro:
Hey Guys! Nicole Gabriel here! I’m the host of the Let’s Get Your Book Published podcast. I’m also the author multiple books, a Book Designer, and a Publishing Coach as well as an intuitive Business Coach.

I’ve been in the book business for awhile now and I’ve helped many clients get their book published over the years. On this podcast I share personal stories, client stories, and the truths about the publishing industry….

———

Today’s Topic: What’s All the Fuss About A Publishing Imprint?

Sometimes I sit down to write a podcast episode and I think, maybe I don’t have something to say, then all of a sudden something comes through me and I could go on and on. This episode was originally designed to be just a quickie, but well… this is why I have created a podcast - I have far more to say than I realize until I start talking! Once I got going on this topic it just seemed to open up more to...

Maybe like you, I tend to have themes going through my business. I guess those themes are based on pop-culture, the Geo-political situation, or cultural norms most of the time. Like, remember that horrible phase of authors trying to out-do one another with the swear word book titles? Good God that was ugly! Yes, it got our attention, but was it good attention?

So, I guess it’s the state of the economy that draws us to today's topic - money! How do you know how much is appropriate when investing in your book project? It’s a question I’m being asked more often these days. Aspiring new authors call me up asking how they can cut corners to cut costs and my answer is generally pretty much the same - do the highest quality book you can afford - always! In this business you get what you pay for. You hire a horrible coach, you get useless coaching. You hire a bad editor, you get lousy editing. You hire a junior or inexperienced designer, you get lack of...

Intro:
Hey Guys! Nicole Gabriel here! I’m the host of the Let’s Get Your Book Published podcast. I’m also the author multiple books, a Book Designer, and a Publishing Coach as well as an intuitive Business Coach.

I’ve been in the book business for awhile now and I’ve helped many clients get their book published over the years. On this podcast I share personal stories, client stories, and the truths about the publishing industry….

———

Today’s Topic: Planning the Launch of Your Book

I’m going to hit on many topics in the episode so the title of this podcast is broad. I’m not really giving you the specific details on the launch, but more some of the obstacles and thoughts around the launch… you’ll see as we get into it today.

When a new author thinks about writing a book they don’t often think about all the details it entails… mostly just because they really don’t know. On...