Today’s Topic: I’m Writing A Book, But Not Sure I Want to Take It to Print… What Other Options Do I Have?

I know it might sound a little bit strange that someone would take the time to compile a manuscript for any other reason than printing it as a book, but there are many reasons my clients come to me unsure whether or not printing their manuscript makes sense. I think the first concern is cost. The cost to print a book has not just doubled, but tripled during covid.

One of my recent clients couldn’t afford to print hard cover books, but he was able to afford what is called an 8-page gate-fold cover. This is a softcover book, but it has a thicker paper and flaps that fold in kind of like a hard cover book. You just can’t remove the jacket. He had a 356 page book and his printing cost for 250 6 x 9 books was $2,500, not including shipping.  He’s selling his books for $29.95. This is a cost of $10/book.

Another recent client produced...

Today’s Topic: Why Every Coach Should Write A Book: Establishing Your Authority and Defining Your Center of Expertise

We are going to talk about why a coach should write a book, but before we do let’s talk about why you haven’t. Most people haven’t written a book because of fear… because, let’s be honest… if you want to do something bad enough, your going to find a way to do it.

But, maybe you just don’t know how a book would serve you. I mean, a lot of people think of it like a vanity project. Writing a book has become a bit more common these days than it used to be, but there is still a certain amount of stature a book holds in many circles.

But, putting ego aside, a book is actually not just one of the best things you can do for marketing yourself and your business, but it can also serve as a great platform for setting yourself up as an expert in your field.

Where I personally find a book to be the most useful is when it...

Today’s Topic: We Are the Expert of Our Greatest Wounds - Writing an Impactful Book That Leads the Healing Journey…

I talked a bit about sitting with our greatest challenges in a blog post over on my personal page (nicolekristingabriel.com). It’s a work in progress over there, but ultimately, I want to begin opening up about some of the challenges I’ve faced in my life and how those obstacles I’ve learned to overcome have turned into my life’s greatest strengths.

For many years I have watched how authors use a book to tell the story of what they’ve learned…on the other side of something they have come through. Many are cancer survivors, some have lost loved ones and are restructuring their lives, some are business leaders that have stepped up after many years of bootcamp in lower ranks, some have healed their sick children, and I’ve even had some authors that have been through sex changes and have had to say goodbye to...

Today’s Topic: I Didn’t Know About eBook Pirating - Digital Designers, Protections & Self Publishing Mistakes…

Where do we start with today’s episode? I’ve been in the marketing, advertising, and book business for most of my career and the one thing that gets under the skin as a professional in any industry is when someone has a quick fix solution or work around for the thing you do professionally with great pride.

Now, it’s not something to get agitated about, because business people need quick solutions and that’s why services like Canva or Fiverr or some of the others are so successful. You have a need and there is a quick fix solution to keep rolling along in your business. But, there’s a huge difference between digital and print that is a bit challenging to explain to someone that doesn’t have a background in it.

Print is nearly obsolete these days outside of the book industry. Most things go into a system and...

 Today’s Topic: The Scary World of Audiobooks and AI

You’ll likely be stepping into an unknown as you step into the creation of an audiobook. It can be a similar journey to writing your book, but this time you’re just in the business of reproducing it in audio form. You’ve already done the hard work but now you’re trying to decide both if an audiobook is for you and if so, how to create it.

I can’t tell you how many are giving bad advice on audiobook creation and wow! Every time I hear something, not just about the scams, but scary new processes, you know I’ve got to bring some truth to it. Honestly, I get really angry when people get taken advantage of. So, lets clear up a few things in the world of audiobooks…

Let me first begin by telling you that I created my audiobook for FREE!!! It’s shouldn’t break the bank unless of course you want nothing to do with any of it. I mean… that’s the sure way...

Today’s Topic: Book Funnels & Tech Layoff’s. Using a Book to Secure Your Position

There were at least 154,000 layoffs from more than 1,000 tech companies last year, according to Layoffs.fyi, a website that has been tracking tech layoffs since March 2020.

Google alone just let go 12,000 employees. Amazon let go of 18,000, Microsoft 10,000, 11,000 at Meta, 8,000 at Salesforce, and many more have followed suit, like Twitter (3,700), Uber, Cisco (4,100), Caravan (4,000), Peloton, booking.com, Airbnb, Instacart, Wayfair, Capital One, and so many more. What’s going on?

Many believe this has something to do with massive hiring at the height of covid and all the lockdowns. Amazon gained 800,000 employees between 2020-21, while google gained 52,000, Meta gained 27,000, Microsoft gained 58,000. Tech people are saying that Apple only slowly hired 17,000 and has yet to let any go. Many are saying that there is a re-normalizing occurring now. Basically,...

Today’s Topic: A Book As A Business Card - How to Use a Book to Start A Business

Have you ever taken the time to search the web for hot topics? If you’re in the business of creating content that people want to see, hear, listen, to or read then you start to pay a bit more attention to how to satisfy an audience. I love entrepreneurism and I love the power a book gives to people just starting out on any topic. The writing of a book crosses off so many hot topics in the top business keyword searches all in one giant swoop. The top keywords in business right now are very much about entrepreneurialism. Here are the top eight and let me tell you how a book gives you a gift that keeps on giving!

1. How to start a business
2. How to write a business plan
3. How to start your own business
4. How to start a small business
5. How to start an online business
6. How to make business cards
7. What is a business model
8. How do you promote your business

I can tell you that without any doubt a...

Intro:
Hey Guys! Nicole Gabriel here! I’m the host of the Let’s Get Your Book Published podcast. I’m also the author multiple books, a Book Designer, a Publishing Coach, and an intuitive Business Coach.

I’ve been in the book business for awhile now and I’ve helped many clients get their book published over the years. On this podcast I share personal stories, client stories, and the truths about the publishing industry….

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Today’s Topic: Using A Book to Define Your Purpose - Why “Wait and See” Doesn’t Work

What do I hear all day long every day? “I don’t know my purpose!” Or “I’ve always thought I should write a book.” And my first response about the book is - “Do it!!!” My first response about the life purpose is that you just haven’t found your passion.

I want to use this podcast to break down the break downs on what is being missed and why...

Intro:

Hey Guys! Nicole Gabriel here! I’m the host of the Let’s Get Your Book Published podcast. I’m also the author multiple books, a Book Designer, and a Publishing Coach as well as an intuitive Business Coach.

I’ve been in the book business for awhile now and I’ve helped many clients get their book published over the years. On this podcast I share personal stories, client stories, and the truths about the publishing industry….

———

Today’s Topic: How Do I Sell My Self-Published Book?

This is the question every single author has and let me start by telling you that every approach is as different as every result.

We’re gonna jump right in today…If you tuned in to my last podcast, I talked about a client that printed 300 copies of her children’s book and still has many of them sitting in boxes unsold. Well…she is now producing a novel and decided to go to a different Designer, not me, to...

Intro:
Hey Guys! Nicole Gabriel here! I’m the host of the Let’s Get Your Book Published podcast. I’m also the author multiple books, a Book Designer, and a Publishing Coach as well as an intuitive Business Coach.

I’ve been in the book business for awhile now and I’ve helped many clients get their book published over the years. On this podcast I share personal stories, client stories, and the truths about the publishing industry….

———

Today’s Topic: Using A Book to Open Up New Business Opportunities

Have you heard that writing a book can earn you a great income? Did you know it really has very little to do with book sales? Did you also know it can help open up new business opportunities?

Even as a Book Coach and someone that has worked in this industry for awhile now, I get the regular marketing ploy sent to me about how a book can earn you $10K immediately at your book launch; how it can skyrocket to best-seller...