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053 - How Do I Sell My Book? (Special Fathers Day Tribute)

fathers day marketing sales Jun 21, 2020
 

Hey Guys! Nicole here!

I was just helping out a book design client by getting him set up with a website designer.

I had so many things to say when he made the request but, as you will see here in a minute, it’s a larger discussion… so I took it to a podcast.

When most authors finish a book the next logical step is to begin to sell it. This reminds me of the days when I was first out of college and I began one of my first jobs selling Cutco cutlery…remember those days? (The birth of network marketing companies) One of the things they taught us as new sales people was to say this statement after we presented our fab cutlery…”I would not being doing my job if I didn’t ask you this question…” they taught us to ask for the sale. They said it’s great to do a wonderful presentation, but if you never ask for the sale you may never get it.

Why does this remind me of this time? 

Well…many years later I realized what...

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052 - Why Every Bestseller List is Always a Lie!

bestseller truth Jun 19, 2020
 

Hi Guys! Hope you’re doing well and you’re hanging in there during these historical times.

As someone that is empathic and has studied a multitude of metaphysical and spiritual practices over the years I have a few habits I have developed. When I wrote my book Finding Your Inner Truth I knew that to master something was to teach it. I assumed as a writer I would also be asked to share what I wrote…perhaps the role of a teacher. I guess you could say that I was (and still am) seeking to master my truth. For me, truth has always been what is true for me and based on my personal experiences.

When I begin any new client project I hold each moment in a sacred space. I understand that, for most of my authors, writing a book is a bucket list item and one that is cause for great celebration. I cry right along with each author as they move through the process of writing and publishing their book. I celebrate their victory right along side of them. I know what it...

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051 - Oh No You Didn’t!

criticism truth Jun 15, 2020
 

Hey Guys I’m gonna jump right in here today!

What’s got you pissed off? Are you so tired of the neigh-sayers? Are you so tired of the division and the arguing? Are you even more tired of not shining as you stand in your truth?

If you know me, then you know I’m my clients greatest advocate for speaking, living, and being in their truth. It’s what my first book (Finding Your Inner Truth) encourages in fact.

In my many years of study as a yogi and shamanic healer I have learned such wonderful foundational lessons for removing ego, standing in a place of non-judgement, and tearing down the barriers and obstacles that are keeping one form shining in their authentic self. 

As a writer, the world is our oyster as they say…we can cultivate either an imaginary reality or showcase our empowered self through the power of the word…your word! 

During these challenging times I’ve been judged as “white privileged” by someone...

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050 - Fun in Your Mobile Business!

mobile business Jun 13, 2020
 

Hey Guys Nicole Gabriel here!

Today is a super exciting day for us here at Let’s Get Your Book Published! My pups and I will be making a giant road trip from Utah over to Florida to pick up our new mobile office! We are welcoming a 36’ long RV into our family. What an adventure we are gonna to have! 

I don’t have much to teach you here today, as I simply wanted to chat and share with you our little celebration and what’s going on in my life behind the scenes.

If you’ve ever wanted to take your home office with you on the road then you know what an exciting journey this is going to be for us! Maybe you’ve thought of doing the same? 

Over the years I’ve had to learn how to get my business more mobile. I have a regular list of incoming clients but I’ve had a constant state of change while trying to keep up.  

I started my book publishing business over on the island of Maui almost a decade ago now and I needed to...

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049 - The Greatest Mistake Self Published Authors Make

mistakes self publishing Jun 07, 2020
 

Hey Guys! A big rainy thunderstorm here in Utah today! My pups are here at my feet snoring as usual and I’m all bundled up in a warm fleece with a pot of chai tea on the stove. I hope you’re doing well! Feeling pretty blessed here myself! 

I’ve been thinking a bit about where my authors are once they’ve written their book. Let me paint a picture for you and see if you can relate… You write and publish a book then you go off to a speaking engagement and a venue that also has a bookstore.

You meander into the bookstore the first chance you get and inquire with the clerk about the opportunity of them stocking and selling your book. 

They walk you over to the computer and punch in your title. They ask “is your book in in the Ingrams distribution system?” and you stare at them not knowing what that is. You had no idea such a system existed but you give them your title and author name nonetheless and they proceed to search....

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048 - Why Not to Use a Publisher

 

Hey Guys! Nicole Gabriel here!

One of my more popular episodes was one of my first…”Are You Holding Out For A Publisher?” 

We’re going to go a bit more in depth on this today. 

Here’s what it really comes down to…do you want to be an author or a writer of a book? Myself, I prefer to work with writers of a book. There are other coaches that will work with novel and fiction writers. As a book cover and layout designer I can do both and my system will get any book published. But, my strength is working with people that are already successful in their day job that are looking to add a book to their overall business plan.

Back in 2013 Forbes contributor Nick Morgan wrote an article. He began with “Here’s the problem with self-publishing: no one cares about your book. That’s it in a nutshell. There are somewhere between 600,000 and 1,000,000 books published every year in the US alone, depending on which stats you...

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047 - Defeating the Critic

critic self doubt May 28, 2020
 

Hey Guys! Nicole here!

If 80% of the population wants to write a book and only 2% do, then I hate to break it to you, but you will likely be judged about whatever it is you write!

There is always the voice of the inner critic- will it be a good book, will my reader relate, who will hate or judge me? Am I a good writer…I’m not a good writer!

Then there are those that, once you have written, will judge you for not being good enough to have a voice…who are you to write a book? It’s likely they are jealous they haven’t in most cases. 

People, especially close family and friends, can be the biggest critics because they see who you are and what you’ve been though. They may see you as the little girl, the little sister, the daughter…the person you were when they last knew you…when you were like maybe 18 at the oldest. 

And then there are the neigh-sayers that don’t think you could possibly have enough life...

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046 - A "Professional" Book Verses A Self Published Book

 

Hey Guys!

As someone who’s had a podcast now for a few years I’m watching the birth of many new shows pop up as a result us all being locked in at home. Some of them are really great and I hope they stick around.

Podcasting is a great way to communicate if you have something to say, but I’m kind of looking at this like the gym after new years. It will boom and then everyone will get tired of all the work it takes to keep up with fresh new ideas, finding guests, editing, and production. Many may also begin to phase out when they lack quantifiable results or they’ll simply just go back to work. 

Having a podcast may not produce a direct return on your investment but it’s a great tool for creating awareness of the other things you do. Since it’s not supported monetarily the only way you can gauge results is on visitor numbers and just sorta hope you can get them to convert. But, what are you converting them to? Have you built the...

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045 - How I Have Written Multiple Books?

writing process May 19, 2020
 

Hi Guys! Nicole here! I hope you are well.

I’ve often been asked “where do I begin with my book?”.

Writers have so many very different styles on how they write and it also depends on the genre but one thing I think we will all agree on is that if something is moving you than you have to follow the nudge.

I know that I have a future filled with many books. I have so much more to share. There are many environmental things to consider as well as how one is positioned in life and in their writing space. 

Since I know I will always be a writer I know how much quiet, reflective, and personal time and space I need. Since I am also single this plays a large factor in my choosing of a partner. If I want to write and I never get time and space I’m going to struggle all the way around. 

And here’s a few really interesting things I’ve found…sometimes the author wants a life but observes a life…for example, the phone rings and...

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SPECIAL: Author Interview - Lyla Berg

 

Happy Aloha Friday!

Nicole (00:02):

I've invited authors I've worked with over the years to join me in a new series of shows where I will be interviewing them as we talk about what their book is about, how the book has helped them personally or professionally and where they are now. The thing I love about doing these interviews the most is really getting to know my clients and of course sharing them with you because honestly I love them all. I am definitely my client's biggest fan. Today's guest is a dynamo. Let me introduce you.

 

Nicole (00:56):

Dr Lyla Berg is an author, professional speaker, resiliency facilitator and career educator. She is the owner and principal consultant with Lyla Berg and Associates. Her international company focuses on assisting organizations and individuals to successfully achieve their goals through creative leadership strategies, effective collaboration skills, clear communication, and the spirit of Aloha.

 

Nicole (01:28):

Lyla was a...

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